By Caroline Bottomley, Radar Music Videos. A lot of promo people we talk to say artists and managers often don’t know what professionals do to promote single releases. So we asked for help from some real professionals (see credits below). Then we made up an indie band with an established following and a few previous [...]
Caroline from Radar recently chaired a panel at legendary music industry conference, Midem. Top industry professionals discussed strategies for promoting and making money from your videos and here are some of the top tips they shared: The importance of YouTube Having your video on YouTube is essential for musicians: availability (YouTube is the primary search [...]
Its been a long time coming. A couple of years ago now, I finished a series of three blog posts over at Buzzsonic.com which focussed on rounding up all the digital music distributors at the time and giving a bit of a one stop resource for bands and musicians to refer to. Later on [...]
We’re big fans of the infographic here at BzzzSocial and lets face it they’re everywhere right now, which, yes, has its downside, because there is some pretty poor examples out there too, a lot of them! So, to save you having to sift through pages and pages of search results I have taken time out [...]
Its always exciting when an artist has a new release go public, but these days (and I’m old enough to have had vinyl/CD only releases in the 90s) its often tempered by the fact that the same day your release gets out it also appears on P2P networks and the endless pile of borderline legal [...]
I’m a huge fan (read, addict) of Pinterest and was doing my daily flurry of posting on the wildly popular (at least in the US.) social network, when I hit a ‘brick wall’ when trying to post a clip (err, I mean a pin) to my ‘Inspiration’ pinboard. Gizmodo had run ‘How To Be a [...]
RSS has been much maligned of late but still remains one of the easiest and most convenient ways of keeping in touch with breaking news and subscribing to new content on your favourite websites and blogs. Social Media Today, summed up RSS very well here: “using RSS in combination with Google Reader can be a [...]
OK, so you’ve fallen for all the Pinterest hype and you’ve signed up and got started, now what? I hunted down some of the better resources, tools and how-to’s from the Interwebs and tried to sort through the avalanche to target the best and most useful that’ll help you get the most out of your [...]
At Brighton SEO search marketing conference last month I was reminded that the most straightforward of tasks are often the most useful. Samantha Noble from Koozai gave a presentation called ‘(Re-) Launching a Brand Online Effectively‘ where she bought up several things you should be doing to protect your brand (or launch a new one). [...]
OK, apologies in advance for ‘stealing’ the title of this blog post from Gary Vaynerchuk’s ‘Crush It!’ book, but it just seemed like a good idea at the time! Anyway, what prompted a ‘need’ for this post was the absolutely bewildering array of information, services and resources (good and bad) out there, infact search Google [...]
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